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Steam Navy Brand Tone card

BRAND TONE REFERENCE 34 / 40

Steam Navy

Steam · Gaming platform (2003)

#1B2838 Brand Tone round
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Scoring color values

Use these numbers to review the Brand Tone answer after playing the Steam card.

HEX
#1B2838
RGB
27, 40, 56
HSB
213°, 52%, 22%
HSL
213°, 35%, 16%

Nearby dark blues for comparison

#1B2438
#1B2C38
#222C38
#142438
#0C121A

Target answer for this round

After you play the Steam Navy round, compare your guess with the Toon Tone scoring color: #1B2838, RGB(27, 40, 56), and HSB(213°, 52%, 22%).

If your guess was close, use the notes below to see whether hue, saturation, or brightness caused the miss. The goal is not to memorize a universal brand manual; it is to replay this Brand Tone card with a sharper color memory.

The target sits in the blue family at hue 213°. It is in the blue range, where brightness decides whether the target feels vivid or deep. Saturation is 52% and brightness is 22%, so the match depends on more than the broad color name.

Common misses

For this gaming platform round, the most common miss is sliding the hue too far toward cyan or violet. If your answer looks close but scores poorly, compare the hue before changing every slider.

Watch for adding too much chroma for a restrained target. Also avoid making the answer too bright and losing the heavier brand feel; brightness changes often explain why a remembered logo color feels correct but does not match the stored target.

Memory cues for Steam Navy

A short plan for replaying the Steam card without keeping the answer visible.

  • Remember the target area first: Steam Navy from Steam.
  • Set hue near 213°; it is in the blue range, where brightness decides whether it reads vivid, corporate, or deep.
  • Use saturation as the second checkpoint: moderate saturation; too much color intensity will look less like the stored target.
  • Finish with brightness near 22%; use low brightness; the target depends on restraint more than luminosity.
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